Behaviour Change Cornwall

Situated on the coast of Cornwall, Behaviour Change Cornwall transforms ocean-plastic pollution into meaningful design and purpose. The team recovers lost fishing nets and other marine plastics from UK beaches, then painstakingly cleans and up-cycles them into jewellery, homeware and other curated pieces.

Every product is traceable from the moment it leaves the sea to the moment you receive it. Unique in their form and texture, each item reflects the colours, environment and story of its coastal origin.

Their mission speaks directly to the heart of sustainability: by making recycled ocean waste beautiful and usable, Behaviour Change Cornwall is helping to change behaviour — shifting the mindset from consuming to reclaiming, from pollution to purpose. We at Natural Weigh are proud to include their creations in our offering because their values align with our own—local sourcing, minimal waste, and meaningful design.